Paul Brown Lures have humble beginnings, with the "Paul Brown Revolution" beginning in 1974, in a garage that Paul and his wife, Phyllis, called "The Shop". Today, MirrOlure producing Paul's line of lures under the watchful eye of Paul himself. What has always been the Brown's dream, the ability to supply Paul's special line of lures to every angler from Texas to North Carolina, is now becoming a reality.