The Folks at Cheeky Fly Fishing are obsessed with two things: fishing and producing the highest performing reels on the market. Designed to emphasize style rather than tradition, Cheeky Reels feature cutting-edge technology, innovative design and bold anodizing to differentiate from products currently on the market. These qualities, coupled with the superior performance of other features like the fully sealed Evo Synthetic Drag System, MAX Arbor and B2 Channel, have established Cheeky as a leader in the fly reel market.