Founded and led by one of the top bass fishing professionals in Japan, Keitech lures are for people who want to fish with highly effective lures while ensuring their favorite fishing hole remains active for years to come. All Keitech soft baits use biodegradable plastics, which are more inviting to fish while limiting their environmental impact if they ever get lost or swallowed. And by using tungsten instead of lead for their jig heads, they can make them smaller, harder and safer. These advanced features, along with the use of fine silicone and other premium materials, results in lures that are more life-like and more life-preserving. Order your Keitech lures from a family-owned fishing outfitter by choosing TackleDirect!